Mar 22, 2024 | Asset Management, Generative AI
How AI is Reshaping Content Marketing The rapid advance of generative artificial intelligence (AI) is driving a profound transformation in content marketing and communication. I recently attended a “Cocktails with Content” reception in Boston hosted by the Financial...
Jan 9, 2024 | Asset Management, Generative AI
How are Financial Marketers Thinking about Generative AI? Given the hype surrounding generative artificial intelligence (AI) and its potential impact, we wanted to better understand how financial marketing teams are using AI. We surveyed asset management marketing...