Return on Content Blog | Wentworth Financial Communications

Marketing Through Uncertainty: Strategies for Resilient Brands

Jun 24, 2025 | Asset Management, Distribution, Financial Advisor Marketing

In today’s landscape of economic uncertainty, shifting political landscapes, and evolving client expectations, leading financial services brands are embracing the moment—not just weathering the storm.

IMEA Product Summit: From ETFs to Alts

May 7, 2025 | Asset Management, Distribution, Financial Advisor Marketing

The Investment Management Education Alliance (IMEA) organizes annual summits to convene leaders from the asset management industry. These events focus on discussing trends, challenges, and innovations in product development and distribution strategies.

IMEA Distribution Summit: Inside the Advisor and RIA Mindset

May 7, 2025 | Asset Management, Distribution, Financial Advisor Marketing

The Investment Management Education Alliance (IMEA) organizes annual summits to convene leaders from the asset management industry. These events focus on discussing trends, challenges, and innovations in product development and distribution strategies.

Defined Outcome ETFs: Why Content Marketing Isn’t Optional for These High-Growth Products

Apr 16, 2025 | Asset Management, Distribution, ETFs

How asset managers can leverage content marketing to demystify buffer ETFs, educate investors, and drive adoption.

Five Key Trends for Mutual Fund Marketers in 2025

Feb 7, 2025 | Asset Management

From active bond funds to retirement strategies, the key trends in mutual fund content marketing to watch in 2025.

Lessons From a Decade of Creating Investment-Grade Content

Feb 2, 2025 | About WFC

Scott Wentworth reflects on the last ten years of his company and the most important lessons he’s learned from clients and colleagues.

From Data to Differentiation: Content Marketing Strategy for Index Providers

Oct 23, 2024 | Asset Management

How index providers can stand out with content marketing in a competitive, growing market.

How We Spent Our Summer—The Joys of Mentoring Tutoring Chicago Interns

Oct 11, 2024 | About WFC, Asset Management

For many, summer means taking a break from the rigors of the classroom. For the Wentworth Financial Communications team, our summer included mentoring five student interns from Tutoring Chicago.